The White Cloud Effect

I had an amazing opportunity to go to California this week to work with a group of entrepreneurs. Only, this time, the coaching was for me, the entrepreneur.

It’s the ole case of “the cobbler has no shoes.” Well, I’m taking the time and working on my business. It’s exciting, exhilarating, overwhelming and did I say, exciting?! It is amazing to be building my business while I work as an executive coach with others on how to manage their leadership through growth. It’s provided me some incredible insight and learning.

Dark Cloud

On the plane ride out there, I was gazing out the window as we were heading toward our descent. I’ve always loved observing the clouds. It’s otherworldly. Peaceful. But, there it was. In the midst of all these pretty, airy, white clouds, there was a streak of a very dark cloud. The darkest cloud I’ve ever seen (my picture doesn’t do it justice). It was the only one.

What makes a cloud so incredibly dark, almost black? Yes, we know that it means that it might produce rain, but why is it dark? It has everything to do with how deep and densely packed the water particles are. In general, the color of a cloud depends chiefly on the cloud’s relationship to the sunlight.

Wow… that’s deep. The color of a cloud depends chiefly on the cloud’s relationship to the sunlight. Does that apply to humans as well?

As I walked into the room the next day, I found myself in a room of white clouds. “Hi! How are you?!” “How have you been?” “How is business?” and there it was, plopped down in the middle of the room. Heavy, weighted, energy draining and about to release some precipitation from the eyes. It was the dark cloud.

This woman was a mess and I wondered, what would happen if she released this negative energy. Would she become a white cloud? What could get her there?

As humans, when we see the dark cloud, our human nature provokes us to reject, walk away, maybe even judge, “What’s her deal?”

What I observed over the two days is what I would challenge all of us white cloud leaders to do. Resist the urge to walk away. Step up as a leader, reach out, listen, empathize. Build a relationship to sunlight. Allow the space for the release.

Next time you see the dark cloud, what choice will you make?  Tell me what you do when you encounter a dark cloud in the comments section below, and be sure to link me to your webpage/blog/facebook/twitter/etc!




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